Often used as an excuse by companies about why various bad things are happening on their platforms.
A phrase used to describe the scale of tech companies that are serving a global userbase. It's often used as an excuse by companies about why various bad things are happening on their platforms, e.g., "we could not possibly enforce our policies on every post -- we're operating at internet scale!"
A classic piece of advice in Silicon Valley is to scale first, monetize later.
"YouTube has the scale of the entire Internet" -- Sundar Pichai
"We continually review our policies with experts, but at our scale we’ll always make mistakes and decisions that people disagree with." -- Mark Zuckerberg
- "The Fight for the Future of YouTube", (The New Yorker, 2019)
- "The Internet needs new rules. Let’s start in these four areas", (Mark Zuckerberg op-ed, The Washington Post)
- "The Internet is Too Big", (The Week, 2019)